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Glassdoor's improving its employer branding functionality

Glassdoor TeamApr 3, 2026
Glassdoor's improving its employer branding functionality

Our products are continually evolving, and thanks to feedback from our partners, we have some exciting updates to share. Take a look at what's new. 

Manage your profile with ease with simplified, integrated branding tools

We've merged our employer branding tools with Indeed's for our partners, making it easier for you to manage your profile and share company updates. Further, we've made managing multiple profiles across geographies easier and reduced employer profile bugs by 30%! 

View employer branding analytics holistically and seamlessly deliver reports

The Glassdoor Employer Center now provides more consistent reporting through an integrated Glassdoor and Indeed experience. You can access and share key brand engagement metrics (brand impressions, page views, and ratings by location and sentiment) to better understand job seeker behavior and employee experience. 

Highlights include: 

  • Enhanced export functionality for competitive comparison and brand impression data
  • Ability to share former and current employee sentiment data more efficiently through Review Intelligence™

Reach prospective talent with the right message

You can now more efficiently create content for profile visitors located in countries outside your subscription. You will also notice that we have improved the relevance of community content shown on your profile, thanks to enhancements to our machine learning model. 

Up next: 

We're working on solutions to help partners with complex organizational structures further customize employer brand messaging to reach the right talent. In addition, we're expanding inventory for Employer Branding Ads.

Want to help shape Glassdoor's product decisions? Join our Client Advisory Board for exclusive previews of new and developing features and opportunities for crucial input.