The marketing industry can be exciting and challenging, with many types of jobs. Since marketers can work in a variety of positions, it's important to read the job description thoroughly for each role before applying. Learning how to write a marketing resume can help you get a job in this industry.In this article, we list six steps for writing a marketing resume and provide two sample resumes to guide you through writing your own. Related: 16 Resume Resources To Help You Write, Edit or Submit OneWhen you're ready, upload a resume file or build an Indeed resume to begin applying for marketing jobs.To upload the template into Google Docs, go to File > Open > and select the correct downloaded file.
How to write a marketing resume
Here are six steps for writing your marketing resume:
1. Write an outline or choose a template
The first step in writing a resume is to create an outline or choose a template. Having an outline for your resume can help you organize each section and focus your writing. Organizing your resume effectively makes it easier for the hiring manager to review the document quickly and find the information they need. Use consistent styling like bold or italics for your section headings. This makes it easier to find each section and can improve the professional appearance of the document.Related:Here's Everything You Should Include on a Resume
2. Craft a professional summary
Professional summaries are brief statements that appear near the top of your resume. They are typically two to three sentences serving as an introduction. Include your level of industry experience, most relevant skills, professional values and career goals. By including these details in your summary, the hiring manager can see how your skills and goals align with the company's mission at first glance. Additionally, if you have limited industry experience, you can balance it by expressing enthusiasm and a willingness to learn in your summary.Related:Does a Resume Need an Objective Statement?
3. Detail your work history
Create a section on your resume detailing your current and previous work experiences. In this section, include two to three entries for your most recent or relevant positions. List information like your job title, the name of the company you worked for and your dates of employment for each.Also, list three to five bullet points expressing your primary duties in each position. When writing this list, use active verbs to express what you did in the role and try to quantify your accomplishments. For example, if you led a successful marketing campaign, state by what percentage sales increased after the campaign.
4. Add a list of skills
Include a list of relevant skills near the end of your resume. Marketing professionals need a combination of hard and soft skills to succeed in their roles, and listing your skills lets the reader see your abilities at a glance. For example, you can include skills like time management and creative thinking, along with abilities like using analytical tools or designing marketing materials.Related:Key Marketing Skills To List on a Resume (With Examples)
5. Document your level of education
Most marketing professionals need a bachelor's degree or higher to qualify for their roles. Since they need to meet certain educational qualifications, including a section on your resume to show you have the required or preferred educational credentials is important. State the title of your most recent degree and the name of the institution where you earned it. If you graduated within the last three years, also include your graduation year.Related:How To List Education on a Resume
6. Include additional certifications
If you have any additional certifications, include a section for them. Marketers often pursue certificates in subjects like analytics, project management and design. These credentials can improve your candidacy when applying for marketing jobs, so make sure to include them in your job application materials.Related: How to List Certifications on a Resume